Damage Control

You open the morning paper to find the name of your gun store splashed around as the source of a firearm used in a horrific, high-profile crime. News trucks are already in your parking lot, and telephone calls begin to pour in from various media outlets looking to dissect the sale of the firearm in question. Media assaults immediately begin... your reputation and years of hard work are immediately subject to character assassination. 

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I can't help but wonder what difference an immediate professional media response would make in cases where the government otherwise feels free to prosecute the hell out of you just to get something to stick. Would seeing that you're prepared to fight back hard, smart and with your own amplifiers and spotlights, make a headline-conscious prosecutor wonder if he's doing his own career ambitions any favors?